Tag: Article Source

Tips In Choosing The Right Executive Coach For You

In the business world today, getting an executive coach became a top priority for surviving the fast-changing and highly competitive job market today. Working with an executive coach can help you gain new perspectives, sharper critical and creative thinking skills, increased productivity and enhanced confidence – all of which are vital for taking on the challenges that your career throws your way.

Your choice can make or break your coaching experience. The demand for coaching has increased, prompting the increase in the number of professionals today offering their services as a certified professional coach. However, selecting the right coach will still entail serious research, planning and decision-making. Apart from looking at the credentials of a potential coach, you also need to determine if the values, techniques and personality of the coach suits your needs and preferences.

Always take note that when you work with a top executive coach, it won’t be a short-time endeavor. Rather, it will entail the consistent commitment of all parties involved for the coaching partnership to result in significant gains.

Some of the tips you that may help when hiring a coach include the following:

1. Before you go hunting for a coach, invest in gaining a good understating of executive coaching first. Do your research, read up on the topic and ask others who may have expertise and experience with executive coaching. By doing so, you can obtain the tools you need to set expectations and have a clearer direction during your selection process.

2. Check out their qualifications. Know more about the training specific to coaching that they have received. See if they have relevant accreditations and memberships to industry associations. Ask about their coaching experience – not just the length of time but their areas of focus or specialities, if any.

3. Once you have done your background checks, narrow down your list and have a dialogue with the coaches you’re interested in working with. Aside from using the opportunity to know more about their coaching principles, also make it a point to observe how you get along and how the conversation flows. A strong “connection” between you and the coach can mean a better coaching journey with him or her.

Your work doesn’t stop after you have elected the executive coach to hire. It pays to be open and clear about your goals right from the start, and to continue to strive for transparency should you have some questions during the process. The process of executive coaching is akin to building a partnership. Respecting the process and learning to maximize support from a specialist allows you to get closer to achieving the career and personal growth you aspire for.

Article Source: http://EzineArticles.com/9519365

Tips To Create Signs for a Profitable Business

A successful physical retail business needs to get noticed to attract customers and improve sales. In this tech centric world, marketing online and over mobile have become the latest trend in advertising. However, an old fashioned business sign is the perfect way to grab the attention of people. A sign is your silent but highest selling salesman. More than 50% of small retailers consider signage and graphics effective in attaining profit to their business.

Few tricks to attract the customers to your business is discussed here,

– Be specific while designing a sign. A customized sign provides the right message in the perfect place. Do not fail to include relevant product information and details that is location specific.

– In-store signs have equal important just as the attention grabbing outdoor signs. It makes shopping easier for the customers as they could navigate inside the store without needing the help of the staffs. It is essential to set standards for the signs and the color, visibility, messaging, and quality of the signs should be considered thoroughly.

– Hire a reputed sign company who create signs in an easy and effective way to urge foot traffic and to communicate with the customer.

– Try to deliver a simple message clearly because too much information is often ignored. Adopt the five second rule which states that the main themes of the sign should be conveyed within the duration of five seconds. If you cannot achieve that, shorten your message or make a series of signs.

– The choice of the color plays a major role in a design. Studies have shown that about 80 percent of the recognition of a brand is due to its color. It is best to select everlasting colors rather than using trendy colors that could be an eyesore the next year.

Another important factor to consider is the contrast in signs for readability. It is critical for the viewer’s retention of the content.

– The size of the letters really matters. The larger the letter, the easier it is to read. This is specifically important in creating signs for roadside or for the signs that will be displayed at a significant distance from the customers.

– If you are launching a new product make it to project out on the floor using unique signs and visual graphics to catch the attention of the shoppers.

If you manage to practice these tips, you will be way ahead in leveraging signage to your retail advantage and you could profit drastically.

Article Source: http://EzineArticles.com/9511177

Five Power Saving Tips to Decrease Business Costs

For entrepreneurs who are running a factory, cost control is one of the most important issues as the market competition is more and more fierce. Every month, the entrepreneurs need to spend a large sum on various kinds of expenses such as worker salaries, energy cost, supplies expenses, rental fee and so forth. All these costs will impact the whole company’s budget and finally increase the price of your product, reducing the market competitiveness of your company.

Comparing with reducing the worker salary, supplies expenses or rental fee, it is simpler to reduce the power cost of your plant as it is in your own control. In this article, we will share 5 essential skills what help you cut down the power cost.

1. Choose energy-saving equipments

This tip should be taken into consideration when you purchase the equipments for your factory. We’d better choose the office appliances and factory equipments which are of low energy consumption. The energy efficient equipments are often more expensive than those common ones, but after years of application, they can help you save a lot in energy cost.

2. Build a Digital Workplace

Usually there are many files such as user manuals, notes, catalogs printed, it not only requires a lot of papers but also consumes a lot in electricity, ink and etc. If we can replace the traditional working method with a digital yet paperless one, we will save a lot and make a great contribution to protect the environment.

3. Cut down costs of lighting

Usually the costs of lights are a large amount in large factories. Restricted by some objective conditions, we cannot change the structure of factory buildings and the whole lighting system, so what we can do is saving electricity such as shut off computers and displayers, turn off the lights and more when we leave the office or factory.

4. Control the energy consumption of heating and cooling

As we all known that it is harmful to stay for a long time in air-conditioned room, so why not decrease the working time of air conditioner and open window to enjoy the natural temperature of globe when the air temperature is not so high or so low? Turning off air-conditioner 30 minutes before going off duty, shutting off water-heating devices before leave the office and etc. are great ways of saving power.

5. Let motors and manufacturing equipments work more energy-efficiently

For factories, the producing equipments and motors has occupied the leading position in energy consumption. It is estimated that using variable frequency drives can save about 60% of electricity in manufacturing industry as it can allow motors to run at adjustable frequency according to the practical manufacturing process. Besides, it improves the control accuracy of the whole equipment system, so there are less unqualified products and less material waste.

There are more energy-saving tips for entrepreneurs and factory owners. For the manufacturers who have high energy consumption rate, it is energy-efficient to make use to variable frequency drives as it can not only save energy, improve operating accuracy, but also decrease the mechanical wear and tear.

Article Source: http://EzineArticles.com/9511381

Healthy Employees Means Healthy Business

Is your employee’s health a liability for your company? Have that one person in the office who is always calling in sick? You can’t force employees to exercise or eat healthy, but you can certainly encourage healthier behaviors. By offering healthier snacking options and incentives for healthy decisions, you can not only boost the morale of your team, but also help to keep your business running smoothly.

Wellness programs are a growing trend in the work place. These programs offer many different benefits to the employees as well as workers themselves. High cholesterol, cardiovascular disease, obesity, high blood pressure and lack of exercise are just a few of the typical employee health risks. In fact, according to MediFit, 70-90% of health care spending is caused by preventable, modifiable health risks. By enforcing a wellness program in your office, you can help eliminate many of these risks, leading to a happier, more efficient and most importantly healthier work place!

Many jobs involve sitting at a desk for long periods of time, short, unhealthy lunches, and everyone catching that same bug that’s been going around. Just making a few simple changes such as starting a walking lunch group where before your break you all walk around the building for 5 minutes, or cutting back on the number of donuts in the break room can make significant changes. While there are many different ways to go about making your officer healthier, it’s best to test different options and slowly introduce healthier programs to see what works best in your company.

One great way to help promote healthier habits in your work space is to offer employees healthier options. Many offices have vending machines full of pop, chips, candy bars, and the like. When employees are crunched for time or forget to pack their lunch, they are likely to go straight for these unhealthy options. Many companies now-a-days are offering “healthy vending”. These machines are stocked with many natural, organic, even gluten free options that are better for employees but taste great. This simple change in machines can help ignite a spark in your employees to make healthier decisions and realize that healthy doesn’t have to be boring.

Not only are these healthier options going to be good for your employees, they also benefit the business as a whole. Sugary snacks and drinks may give employees that burst of energy they need, but often lead to a crash which makes them less productive than they were before. Consistently bad eating habits and lack of exercise can lead to many healthy issues and poor immune systems meaning employees take far more sick days and let’s face it, once one person gets sick, they all get sick. Natural foods full of protein and natural sugars are proven to boost energy and keep it going longer than sugary snacks making employees that much more productive. By promoting a healthier workspace, you are helping to eliminate some of these problems which means you’re not only improving the lives of your employees, but also the life of your business.

No matter what actions you take, even the simplest changes can be a great stepping stone to a healthier and happier work environment. From short walks to a vending overhaul, every little bit helps. So do some research and get on your way to a healthier workplace!

Article Source: http://EzineArticles.com/9524961

Tips on Setting Realistic Business Goals

When it comes to setting business goals, it can be tricky to find that middle ground. If you set goals that are too high, you might get discouraged. If you set them too low, you may end up bored or complacent, or disillusioned with your business. So how do you strike a balance? Here are some tips.

1. What do you want?

First, you need to determine what you want. Go ahead and brainstorm – make a list as you do. Put it down on paper and don’t hold back.

2. Assess your list

Now, take a look at your list. Make a sub-list of steps you have to take to reach each of those goals and dreams. Are there some items on your dream list that involve steps you can’t take? If you cannot take the steps necessary to achieve that goal, then it needs to be modified or removed from your list.

3. Strategize

As you are making your sub-list of steps, you need to develop definite strategies for those items on your dream list that are achievable. Being able to see what is necessary to achieve that dream can help you decide whether or not to pursue it. The strategy may in fact be doable, but you are unwilling to take those steps for personal reasons. That is fine; it’s your list and your goals.

Go ahead and don’t judge yourself – if you can’t/don’t want to adopt a certain strategy for your own reasons, then cross that goal off the list. The point is to narrow things down.

4. Timeline

Determine a timeline for your goals. Do you need to make more money right now, as in this month? Or do you have more long-term goals, such as eventually quitting your day job? On your master list, write down your timeline. This will help you further narrow things down – if the goal can’t be reached within your allotted time, then it doesn’t belong on your list of goals.

5. Know yourself

One of the keys to succeeding is to be really honest about your strengths and weaknesses. Sometimes we think we can do it all, or do anything… and other times we think we can’t do anything. Neither of these extremes is likely to be true! If you can, ask others what they think they can see you doing. Once again, break out your pencil – list things you like to do and abilities you feel confident about. Just about any skill or attribute can be channeled into helping your business succeed.

These list-making exercises can help narrow down your goals and keep them realistic and reachable.

Article Source: http://EzineArticles.com/9525978

The Importance Of Being Proactive At The Workplace

With the increasing number of work-related accidents, it has become very important for companies to double-check their safety equipment during an emergency case. It has become a mandate for large multinational companies and their general management system to give topmost priority to the occupational health and safety of the employees of the company. This should be the primary responsibility of the main business heads of any company, including the board of directors and the senior executives. Smaller companies should also pay heed to his matter; however, due to the lack of a complex management system, they can also filter the responsibilities based on their needs and organizational structure.

Listed below are the some of the reasons for reducing these fatal mishaps in the workplace which have both an ethical aspect as well as a regulatory aspect to them.

• Economic Reason: The health and safety of the employees of any company are directly proportional to the business efficiency of that company. A number of cases have been reported where a huge number of business days have been lost due to accidents in the workplace. Health related issues of the employees last for many months which eventually hamper the work and therefore the business of the company. These accidents and ill heath cases are mainly due to the lack a sound safety and occupational health management system.

• Legal Reason: It is mandatory for all business heads to ensure that the health and safety of the workers are never at stake during the course of operation of work related activities. These activities should be strictly monitored by the leads of the company to ensure that they are carried out in a safe environment. Thus, the person responsible for looking after the safety and security of the employees should be proactive at all times to check whether the work is being done in an ethical and safe way. In order to comply with the legal aspects of maintaining the safety and health of the workers, certain tips on how to ensure the safety of employees can also be learnt.

• Moral and Ethical Reason: The company can also prevent its personal loss of money and time by preventing these fatal accidents to happen on the work premises. They should be alert at all times to maintain a safe environment for the workers.

There are many government as well as non-government regulatory bodies all over the world who constantly work towards making the people aware about the importance of safety and health of workers at the workplace. They aim to make every workplace a safe one by giving practical suggestions.

Article Source: http://EzineArticles.com/9526974

Smart Ideas Shared By The Experts For Business Growth And Expansion

sharing-economyFor most business owners, aiming for their business to last for years and even grow and expand is the main goal. However, it can actually be a huge challenge. If you want to ensure business growth and expansion, it is not enough to simply have a long-term vision but you should have a tangible plan.

You need to determine what sets your business apart. Know your value proposition and what sets your business apart from other industry players. Know why customers should choose you over other companies offering essentially the same products or services that you offer. Companies compete differently. Some outpace the competition by offering lower prices while others have anchored their success upon authority. Either way, your value proposition should be something that only your business can offer customers.

If you let go of that value proposition, there is considerable risk that your company’s competitiveness will be undermined. It is also bets to know your ideal customers. Companies that thrive over the long term do so by offering a solution to a specific problem. While it is enticing to pursue almost every potential customer you might come across, that will only spread your resources thin, leaving little value for actual customers who can benefit from your products or services.

Growth entails making decisive changes. And so, know the key indicators for this growth. Since not all changes are worth pursuing, know what those changes are that can bring about true growth.

In order to determine the right answer to that, you have to identify key indicators which influence growth. After determining those, you will need to funnel your resources toward those. Additional revenue streams can make a business profitable. However, there are some revenue streams that are not sustainable over the long term. There are also products or services which may seem great at the onset but do not bring significant revenues.

Additionally, take cues from the competition. Even if you are routinely beating the competition, there are some areas where your competitors are doing things right. Look at what other players in your industry are doing, evaluate their decisions, and take cues from their success. This is very important in business growth and expansion.

Lastly, learn to hire the right people. Your employees are your greatest assets as they often are in contact with your customers and are attuned to their needs. If you do not have sufficient funds, you can cut back on some expenses and luxuries and funnel those funds toward the compensation and development of your employees

Article Source: http://EzineArticles.com/9529680

Benefits of Custom Exhibition Stands

Taking part in exhibitions and trade shows is a fantastic way to boost your brand, gain new clients and increase your revenue moving forward. Taking part in a show and meeting your clients face to face is an effective marketing tool, enabling you to answer questions there and then, identify their interest and gain essential leads to help you grow your business now and in the future.

The one thing you may not realise when signing up for a trade show or exhibition is the competitive nature of these events. Every company taking part has the same goals as you, which can make this a very competitive environment. The one benefit of a custom exhibition stand is that it is unique and attractive, it is designed by professionals to ensure you make an impact at any event you attend and market yourself at moving forward.

Another benefit to choose custom exhibition stands is while they are slightly more expensive than the run of the mill modular stands you can purchase online, they do provide you with a good return on your investment in the long run. While you will need to pay the initial cost for the design, manufacture and installation, once you have the stand and its yours, you can continue to attract new customers, generate more sales and make an impact at every event you attend.

A major benefit when you choose a custom exhibition stand is that it includes everything, which makes the stand more affordable in the long run. The stand will include the design and build, along with the lighting, any multi-media displays you require and more. Unlike traditional stands, where you will need to purchase everything separately, with these stands you are quoted one price for everything.

The vibrant and creatively designed stands help you to improve your brand. It will promote a professional image and help you attract more clients to your stand. Remember you are competing against a host of other companies at the same show who provide the same or similar products and services to yourself. You need to have something unique that will draw clients to your stand, so you can get the essential leads you need to grow your business as you move forward.

The custom exhibition stands are designed these days to fit most exhibition spaces. It is worthwhile before making any decisions to identify what sized stands the company can provide you with. They will have extensive experience, which will also enable them to provide you with advice and assistance based on the events you intend taking part in, thereby choosing a stand size that will be able to be used with ease and confidence at all events in the future.

A huge benefit to the custom exhibition stands is that they are often a flexible design. You can make changes to the stand between shows to ensure you cater to each event with ease. The designers will be able to work alongside you identifying your unique requirements and coming up with a design where changes can be made so you can always appeal to your audience at each event you attend.

With a custom exhibition stand ready for use, you can enjoy two way communication with your clients. This type of marketing gives you the chance to engage with your clients, discuss their needs and come up with an action plan. It ensures that you take the steps needed to secure the clients information, generating leads that can help you grow your business with complete confidence.

Article Source: http://EzineArticles.com/9538012

How Exhibition Designers Can Help You Boost Your Brand

Exhibition designers have extensive training, they are creative by nature, coming up with vibrant and eye catching designs which are guaranteed to help you generate leads when taking part in trade shows and exhibition around the world.

These exhibition designers work with you, identifying your needs and understanding them. They focus on your company, the products and services you provide and they come up with a design that is relevant to your industry, this enables you to promote a professional image at all times.

Remember when you are taking part in any trade show or exhibition anywhere in the world, you are putting yourself in a very competitive environment. Every other company at the show has the same goals at you, to generate more business and they will go out of their way to make their stands really stand out. This is why you need to ensure your designer really understands your business, so they can create a design which is guaranteed to make an impact on your clients.

Exhibition designers have years of experience. They have worked with companies in all industries and designed stands for all types of events, from local trade shows to international exhibitions. They will be able to incorporate their extensive knowledge to ensure they provide you with a stand design that you will love and that you will know with confidence your audience will love.

The exhibition designers will conduct their own research into your clients. They will identify the type of clients you attract and their age group. This helps them come up with a complete custom and unique design which is focused on drawing clients to your stand. These designers are similar to search engine optimisation experts, but instead of focusing on drawing traffic to your website, they focus on drawing clients to your stands, so you can work on them to get their information to use in the future, hopefully secure a new client in the process.

They offer creative solutions. If you were to create your own exhibition stand, do you have the creativity needed to compete against the other companies taking part? Do you have the ability to turn a stand into an attractive and professional space which attracts clients? These exhibition designers can come up with the most creative solutions which are guaranteed to help you achieve success in the long run.

They will make changes as you need them. They will come up with a design or two for your approval. You can see if you like the design or if you feel that there are changes needed. The exhibition designer is flexible and will work with you to ensure you get the design you want and that you feel is going to benefit you the most now and in the future.

The exhibition designers have a knack for helping you make a visual impact. They have designed hundreds, if not thousands of exhibition stands, they learn from each design they do, making it possible for them to come up with a completely unique design that matches your individual requirements.

The good news is that once you have a stand that you approve, the price will normally include the design, build and all the relevant equipment, such as the lighting and multi-media solutions. This can save you money in the long run. Some exhibition designers work for reputable companies who will install, break down and even store your stand for you until the next event.

Article Source: http://EzineArticles.com/9537994

The 4 Questions Your Customers Have for Your Employees

Among the many things that people want to know about the people who serve them, research shows that four specific items consistently remain at the top of the list. Here is what the studies have identified. Your customers want to know the answers to four questions. They are:

1. Do you like me?
2. Do you care about me?
3. Can I trust you?
4. Do you know what you are talking about?

The first question they want answered is that they want to know if they are sincerely liked by the person serving them. Your customers will know this from how the representative interacts with them. Does your employee use their name, does he or she really listen, and do they have sincere empathy in their voice?

The second question your customers have is that they want to know if the employee who serves them really cares about them. The customer can sense this from the questions they are asked, the tone of their voice, good eye contact, how helpful they are and all the little things your employee says or does that shows they really do care.

The third question your customer wants to know the answer to is, can they trust your employee. Indications of trust can be seen in how confident the representative is and does he or she follow through as promised. One example of how your company can lose the trust of a customer is by how promptly a phone call or email is returned to the customer. When there is a long period of time that elapses between the time the customer contacts your small business and is followed up with, or worse yet, not followed up, trust diminishes rapidly. A good rule of thumb is to have all phone calls and emails returned within 24 hours or less.

Finally, the fourth question people want answered is they want to know if the employee who serves them is knowledgeable and competent. Indications of these qualities are demonstrated by how familiar your employee is with the particular situation the customer is experiencing or the product or service they are purchasing. Customers want to know if this employee has solved similar types of problems for other customers in the past. If they have, it builds confidence in their buying experience.

In summary, to build lifetime customer satisfaction with the customers you serve, make sure your business is able to provide the right kind of customer service training that teaches the proper customer service skills. These skills should empower all of your managers and staff to treat your customers in such a way that consistently answers their four most common questions they have about your small business.

Article Source: http://EzineArticles.com/9511903